Consumer Attributes

Level up your decisioning models with Equifax.

Consumer Attributes are the foundation to making strategic risk decisions across the customer journey. Equifax has the industry's largest, most powerful collection of attributes to help improve your model performance, and, ultimately, profitability. Choose from our off-the-shelf, market-driven, configurable, or customized offerings with a portfolio that includes traditional credit data and alternative data that only Equifax can offer.

Key benefits:

- Enhance predictability with over 7,000 attributes across more than 60 industries
- Save time and money by using our established, turnkey attribute packages Increase access to credit through a broadened view of consumers
- Reduce portfolio risk by identifying behaviors that show shifts in ability to pay
- Expand and scale as you grow your share of wallet and improve long-term customer value
- Improve speed to market with consistent attribute updates and periodic new developments

Equifax has the industry’s largest, most powerful collection of attributes to help improve your model performance, and, ultimately, profitability. Choose from our off-the-shelf, market-driven, configurable, or customized offerings with a portfolio.

Learn more about growing and protecting your business with Consumer Attributes from Equifax.