Moderate Income | $50,000 - $100,000
Learn More Cluster Data and Legend Info
Guide to Cluster Data
Percentages listed are the percentage of all US households that fall into this cluster.
Income:
Median Income360® per household. Represents both income from wages and generated from assets.
Spending:
Median DS$™ (Discretionary Spending Dollars) per household. A modeled dollar amount that households in the cluster spend on discretionary items annually after accounting for the fixed expenses of life.
Legend
Family
Couple
Single w/Kids
Single
Couple/Single
Family/Single
Family/Single w/Kids
Family
Couple
Single w/Kids
Single
Couple/Single
Family/Single
Family/Single w/Kids
Low Spending < $35K
Moderate Spending $35-$65K
High Spending > $65K
Few Lines of Credit* — Low Usage**
Some Lines of Credit* — Moderate Usage**- Many Lines of Credit* — High Usage**
* Number of cards represents relative quantity of credit lines
** Shade represents relative credit utilization
Low Spending < $35K
Moderate Spending $35-$65K
High Spending > $65K
Few Lines of Credit* — Low Usage**
Some Lines of Credit* — Moderate Usage**Young (Under 35)
E22.
Credit City: Young Families
- % of HH: 1.75%
- Income: $64,577
- Spending: $34,142
- Credit Use: High
E23.
Credit City: Young Singles
- % of HH: 1.08%
- Income: $63,842
- Spending: $33,807
- Credit Use: High
E24.
Midscale Mainstream: Small-Town Families
- % of HH: 1.75%
- Income: $72,885
- Spending: $38,203
- Credit Use: High
E25.
Midscale Mainstream: Small-Town Singles and Couples
- % of HH: 0.60%
- Income: $74,356
- Spending: $38,577
- Credit Use: High
E26.
Getting Ahead: Young City Families
- % of HH: 0.70%
- Income: $90,442
- Spending: $53,090
- Credit Use: Medium
E27.
Getting Ahead: Young City Singles
- % of HH: 0.51%
- Income: $88,856
- Spending: $53,786
- Credit Use: Medium
Working Years (35-54)
F28.
Living Simply: Small-Town Families
- % of HH: 2.61%
- Income: $71,737
- Spending: $33,658
- Credit Use: High
F29.
Living Simply: Small-Town Singles and Couples
- % of HH: 4.67%
- Income: $66,284
- Spending: $30,648
- Credit Use: High
F30.
Credit Rules: Urban Families
- % of HH: 1.16%
- Income: $73,602
- Spending: $35,086
- Credit Use: High
F31.
Credit Rules: Urban Singles
- % of HH: 1.80%
- Income: $71,914
- Spending: $34,162
- Credit Use: High
F32.
Suburban Stability: Families
- % of HH: 0.79%
- Income: $91,743
- Spending: $48,481
- Credit Use: Medium
F33.
Suburban Stability: Singles and Couples
- % of HH: 1.54%
- Income: $90,008
- Spending: $43,182
- Credit Use: Medium
Pre-Retirement (55-64)
G34.
Committed to Credit: Small-Town Couples
- % of HH: 0.77%
- Income: $70,217
- Spending: $30,039
- Credit Use: High
G35.
Striving for Balance: Urban Pre-Retirement Singles
- % of HH: 1.90%
- Income: $66,425
- Spending: $30,426
- Credit Use: High
G36.
Conservative Consumers: Small-Town Empty Nesters
- % of HH: 3.58%
- Income: $72,855
- Spending: $30,611
- Credit Use: High
G37.
Conservative Consumers: Suburban Families
- % of HH: 0.15%
- Income: $82,249
- Spending: $32,806
- Credit Use: High
G38.
Solid Foundation: Suburban Empty Nesters
- % of HH: 1.35%
- Income: $89,486
- Spending: $39,774
- Credit Use: Medium
Retired (65+)
H39.
Retired on Credit: City Singles and Couples
- % of HH: 1.30%
- Income: $61,415
- Spending: $26,948
- Credit Use: High
H40.
Safety Net Seniors: Small-Town Retired Couples
- % of HH: 1.51%
- Income: $77,693
- Spending: $31,429
- Credit Use: Medium
H41.
Nest Egg Elders: Older Retirees
- % of HH: 5.55%
- Income: $68,817
- Spending: $31,200
- Credit Use: Medium
H42.
Comfortable Retirement: Suburban Couples
- % of HH: 2.14%
- Income: $88,813
- Spending: $43,646
- Credit Use: Low