Recent Articles by this Author
Recent Articles
5 Soft Pull Secrets to Help Dealers Sell More
As inventories begin to return to pre-pandemic levels, dealers must continue to find ways to improve customer experience and personaliza [...]
August 29, 2023
Market Trends How to Succeed During the Affordability Crisis
Do you know your customers? Current economic environment impacting affordability: continuing supply chain roadblocks, inflation [...]
March 30, 2023
Data Driven Marketing Podcast: What the Next Generation of Data Looks Like for the Auto Industry
I’ve spent my career in the automotive industry, and lately I’ve noticed a pattern. Data is critical for relevant marketing, but in rece [...]
September 23, 2022