6 Ways Equifax Can Help Enhance Your Customer Growth and Engagement
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Affluence Index TM
Improve targeting and marketing models with an indicator of households’ capacity to spend, save, or invest
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B2bConnect Plus
Improved targeted marketing efforts with extensive firmographics and payments data
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Credit Score CoachTM
A virtual credit assistance solution powered by VantageScore® to provide consumers with financial direction while driving your business forward
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Customer Portfolio Review
Reduce risk and grow your portfolio with custom criteria for deep insights on consumer credit behaviors
![](http://assets.equifax.com/images/us/business-banners/digital_onboarding_hero_950x550.jpg)
Digital Onboarding and Custom Audiences
Leverage existing marketing lists and insights used for offline marketing to target the same consumers online
![](http://assets.equifax.com/images/us/business-banners/digital_targeting_segments_hero_950x550.jpg)
Digital Targeting Segments
Better deliver the right message to the desired target audience online
![](http://assets.equifax.com/images/us/business-banners/efx_link_hero_950x550.jpg)
EFX Link
Linkage of your business and consumer customers' information to identify new sales opportunities
![](https://assets.equifax.com/marketing/US/images/banners/financial_cohorts_hero_950x550.jpg)
Economic Cohorts
Enhance customer segmentation by differentiating households using economic measures
![](http://assets.equifax.com/marketing/US/images/featured/financial-spectrum_feature_700x500%20(3).jpg)
Financial Cohorts
Enhance customer segmentation by differentiating households with financial measures
![](http://assets.equifax.com/marketing/US/images/banners/fin_dura_banner2_950x550.jpg)
Financial Durability Measures
Differentiate households by financial resilience to enhance marketing acquisition and account management efforts
![](http://assets.equifax.com/marketing/US/images/banners/income360_hero_950x550.jpg)
Income360 Complete
Enhance targeting with a total household income estimate, including income from assets
![](http://assets.equifax.com/marketing/US/images/banners/marketing_identity_elements2_banner_950x550.jpg)
Marketing Identity Elements
Validate, enhance, and link consumer records to support your marketing campaigns
![](http://assets.equifax.com/marketing/US/images/banners/spending_power_hero_950x550.jpg)
Spending Power
Improve targeting and marketing models with a dollar measure of households’ likely capacity to spend, save, or invest
![](http://assets.equifax.com/images/us/business-banners/TrueInMarketPropensity_950x550.jpg)
True In-Market Propensity Scores
Acquire the best customers first with refined prospect lists
![](http://assets.equifax.com/marketing/US/images/banners/wealth_complete_banner_950x550.jpg)
WealthComplete Premier
Grow share of wallet with a complete picture of liquid financial assets for every U.S. household
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