Right Product, Right Time, Right Price
The first 90 days of a relationship are critical to making the most of your new customer acquisitions. Increase your cross-sell and decrease your risk and attrition through a structured portfolio review process. Get a single view of all your relationship with your customer including their small business accounts.
Segment and understand the customer - your wallet share, customer propensity to buy - to improve your cross-sell. Managing risk in account acquisition is important, but that’s only part of the equation. How do you keep the bottom line from suffering as good customers go from paying to delinquent to a write-off? Can you detect and react to the trends that point to negligent credit behavior? Utilize an account management solution that considers all aspects of risk. Do you know if your customer still has his job? What about how his car payment at another bank is doing? Quick reporting on an augmented data set provides actionable analytics at a moment’s notice. Monitoring the riskier portions of your portfolio with fine grained segmentation strategies and triggers can drive the right campaigns for revenue retention. Proper leveraging of data, reporting, segmentation, and campaigns can help you mine your customer base to increase revenues and minimize risk.
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Better know your customers at the point-of-service to maximize customer lifetime value