Cross-Sell/Upsell

Related Resources

Product Sheet

Portfolio Management

Product - CrossSell Market

Your existing customer is often times your best prospect for new or related products. Cross-selling your services to your existing customer base is not just a function of creating consumer awareness - it is a function of understanding the lifetime value potential of your client, their tendency to purchase additional services, and their willingness to make additional investments in the services they already receive. Equifax has the ability to source, compile, and deliver rich lifestyle and demographic information and the unique ability to leverage credit data obtained directly from reporting financial institutions. These services will enable you to realize and harness the full value of your customers' revenue potential. Equifax offers a wide range of products and services designed to help marketers maximize the value of their customer base.

What's the Benefit to Your Business?: Gain a deeper understanding of your customer profile to help you capitalize on cross-sell opportunities.; Reach your customer through the most effective channel or channels.; Improve communication with your most valuable customers.; Pinpoint ripe customer segments and help you plan more effectively.; Leverage your existing database to gain incremental revenue.

Why use Equifax

As the needs of our customers have evolved, so have we. Expanding on our role as the trusted steward of credit data, Equifax has grown into the leading provider of technology-and analytics-fueled information solutions.