Lending Trends Benchmarking

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Small Business Lending Trends Benchmarking

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The small business lending industry is undergoing significant change. Many lenders are going back to the basics to refine strategies in hopes of emerging from the recession in better shape than before. As your institution continues to sharpen its focus on small business lending, and balance its growth, risk and profitability objectives, achieving success requires an enhanced understanding of the industry and competitive landscape in which you operate.

Armed with comprehensive and accurate market intelligence, you can begin to answer important business questions that drive your strategy and, ultimately, growth.

§ What is the overall health of the small business lending

industry?

§ Does my company's performance align with the industry

trends?

§ Do my underwriting processes need to be overhauled?

§ Where are the risks and growth opportunities in my

portfolio?

§ How does my risk profile look compared to my peers?

§ In what industries and markets is growth returning?

§ What is the market opportunity within specific product

lines or regions?

The Equifax Solution

Lending Trends Benchmarking, the first offering from the Equifax Small Business Market Navigator suite of business intelligence solutions, provides a holistic view of the small business market with unparalleled insights into the overall health of the small business lending industry, market and growth opportunities and risk trends.

Combining rich industry data from the Small Business Financial Exchange with sophisticated business intelligence from Equifax, Lending Trends Benchmarking provides actionable insights that will help you build effective business strategies that drive long-term growth. And with the ability to customize the analysis by geography, peer group, product and more, you can benchmark your portfolio performance in a way that is most relevant for your business.

Key Benefits

§ Gain insights into shifting trends in the small business

lending market

§ Identify portfolio trends that are out-of-sync with the

industry

§ Evaluae market penetration with behavioral intelligence

on your customers compared to a peer group you define

§ Better understand market growth rates and behavior

of key small business segments

§ Define marketing and risk strategies backed by a solid

foundation of industry knowledge

§ Take advantage of powerful data from the Small

Business Financial Exchange, the country's leading

source of small business credit information

Why use Equifax

As the needs of our customers have evolved, so have we. Expanding on our role as the trusted steward of credit data, Equifax has grown into the leading provider of technology-and analytics-fueled information solutions.

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