16 Sep 2011

EQUIFAX DIRECTOR CLIMBS Mt. KILIMANJARO FOR ALZHEIMERS SOCIETY

EQUIFAX DIRECTOR CLIMBS Mt. KILIMANJARO FOR ALZHEIMERS SOCIETY

Chris Sherlock embarks on fundraising challenge

London, September 2011 - Chris Sherlock, Director of Equifax Personal Solutions and Head of its Marketing Services Division, is facing a new challenge this month as he joins a team aiming to reach the summit of Mt. Kilimanjaro. As well as achieving the personal challenge of reaching the peak of Africa’s highest mountain, which rises to an altitude of 5,895 m (19,341 ft) AMSL (Above Mean Sea Level), Chris also has a target of raising more than £10,000 for the Alzheimer’s Society.

Chris will be part of a 30 person team climbing Kilimanjaro, setting off from the UK on Thursday 15th September. They aim to reach the summit by Thursday 22nd September.

"I feel very passionate about the issues surrounding Alzheimer's and wanted to do something to raise funds towards the fantastic care and support provided by the Alzheimer’s Society. For those suffering from the effects of Alzheimer's, and their family and friends, it is like climbing a mountain every day, so climbing one of the most iconic mountains in the world seemed a perfect way to raise awareness and funds."

"We have a target to raise over £300,000 and we’re already 80% of the way there. We really hope that more people will sponsor us while we’re doing the climb."

Anyone wishing to support and sponsor Chris Sherlock can do so by visiting http://uk.virginmoneygiving.com/ChrisSherlock

END

For further press information, please contact: Wendy Harrison, Jenny Thorneywork or Clare Watson at HSL on 020 8977 9132 / Fax: 020 8977 5200 or Email jenny@harrisonsadler.com

About Equifax

Equifax empowers businesses and consumers with information they can trust. A global leader in information solutions, we leverage one of the largest sources of consumer and commercial data, along with advanced analytics and proprietary technology, to create customized insights that enrich both the performance of businesses and the lives of consumers.

Businesses - large and small - rely on us for consumer and business credit intelligence, portfolio management, fraud detection, decisioning technology, marketing tools, and much more. We empower individual consumers to manage their personal credit information, protect their identity, and maximize their financial well-being.

Headquartered in Atlanta, Equifax Inc. operates in the U.S. and 15 other countries throughout North America, Latin America, Europe and Asia. Equifax’s common stock is traded on the New York Stock Exchange under the symbol EFX.

www.equifax.com